Prof. Liang CHEN

29/04/2025 (Tuesday) 15:30-16:30 E21-3118 Vicarious Interaction in Online Health Consultation Services: The Effects of Generative AI’s Anthropomorphism and Social Support on Intended Responses Through Social Presence and Source Credibility Abstract: Drawing upon vicarious interaction and social support theory, we proposed that online users can acquire benefits from observing AI-human conversations. We examined

Prof. Jingwen ZHANG

10/04/2025 (Thursday) 13:00-14:00 E21B-G002 AI as Humans? Using LLMs to Synthesize Human Responses in Persuasive Contexts Abstract: Generative AI and LLMs are not only enhancing the efficiency of communication research; they are fundamentally reshaping how scholars observe and understand the intricacies of human communication processes and effects. By automating tasks that once