UM gets Best Student Paper Prize at 2013 China New Media Communication Association Annual Conference”

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Zhu Wenbo, a master’s student from the Department of Communication, Faculty of Social Sciences, received the Best Student Paper Prize at the annual conference of the China New Media Communication Association (CNMCA) held at Fudan University, Shanghai, for his paper entitled “Interpreting the Symbolic Landscape: Fantasy Theme Analysis and Internet Opinion Research”. For

Prof.Wu Mei’s new book on internet mercenaries and viral marketing published by the world’s leading publisher of new media studies

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Prof. Wu Mei from the Department of Communication, University of Macau (UM), has published a new book entitled “Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media” through IGI Global, a leading publisher of new media studies. Co-authored with two other scholars from the Chinese University of Hong Kong and Tsinghua